Customer Experience Management

Brand development is a key issue for credit union and bank leadership teams. However, most web sites fail to live up to the high standards of image and service the credit unions and banks have worked so hard to attain in the off-line world.

Progressive leaders are acknowledging the importance of web site usability. They understand that just having a web site with interactive functionality was sufficient to satisfy the early adopters, but the needs to the mass market are different…unforgiving. These forward thinking leaders understand web site usability is critical for being successful in the online world…and the consequences of not meeting these needs will impact the offline business they have built.

Reflection Point can assist your financial institution to develop the knowledge and insight on site usability. We will assist you in raising the bar for your web site performance...we’ll assist you in building a customer-centered web site.

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"Our credit union always appreciated [Glenn Christensen's] efforts in facilitating our annual planning sessions. Much prepatory work was completed with  the management team prior to the session with the Board of Directors. [He] always managed to keep the sessions of track so very little time was wasted.
While our primary relationship has dealt with planning I know technology planning is another of [Glenn's] strengths. I would recommend [him] without reservation. "

Roger Nedrow, President/CEO
Great Northwest FCU