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Strategic Planning
Technology Planning
Financial Analysis

Market Research

Reflection Point, Inc.

Strategic Consulting & eBusiness Services

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Market Research

Knowing your customers needs is the foundation for any successful financial institution. Reflection Point Research LLC helps financial institutions understand their markets and stay on top of emerging trends. Our consultants add value to the research on the basis of their in-depth understanding of market research and its linkage to competitive strategy and financial performance.

Our processes support the pace of change our clients face in the rapidly changing market.

  • Reports are not meant to be "credenza food," merely providing data. Our clients expect and receive meaningful action ideas and recommendations.
  • And, the results must be conveyed in a manner that is easy to understand and easy to act upon.

We believe the best client relationships evolve into long-term partnerships. The process starts with active listening and builds into mutual trust.

Services:

Financial institutions look to Reflection Point Research to assist them. For your convenience, we offer a matrix of expertise with specialization in leading-edge business issues such as:

Awareness/Perception Research Business Retention Study
Competitive Market Share Analysis Member/Customer Satisfaction
Member/Customer Needs Analysis Market Positioning/Branding Study
Market Feasibility Analysis Product/Service Design
Market Segmentation Analysis Community Image Study
Product/Service Pricing Internet Research
Quality Control Assessment Member Experience Meter
Member Experience Excellence Award  

 

More Info

Member Experience Meter
MEM Registration
MEM Detailed Info
Member Experience Excellence Award
Marketing Research Services
Research Methodologies
Research Tools & Tests

What Clients Are Saying

"When Glenn Christensen facilitated our strategic planning retreat, he did a good job of adapting to our process.  During the session, he used his expertise to help us focus on the important areas...he did a good job of including everyone in the discussion"

Bill Hayes, President/CEO
NW Federal Credit Union

Related Information

Strategic Planning Services
Web Audits

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11/20/03