Ingeniux and Reflection Point to Deliver Content Management Solutions to Financial Institutions

Reflection Point to Incorporate Ingeniux Content Management System into
E-Business Strategy for Banks and Credit Unions

Seattle, WA – October 21, 2002 – Ingeniux Corporation, the trusted provider of XML-based Web content management and publishing systems and Reflection Point, Inc., a strategic consulting and online customer experience firm based in Kent, Washington, today announced that they have formed a strategic partnership.  Reflection Point will offer Ingeniux CMS software as part of a comprehensive package of e-Business consulting design and integration services for credit unions, banks and other financial institutions.

 “The Ingeniux Content Management System is extremely well suited for financial service companies,” according to Glenn Christensen president/CEO for Reflection Point, Inc. “For banks and credit unions that are committed to providing a high quality customer experience, Ingeniux CMS provides a cost-effective platform for rapidly deploying Web content, enriching the customer’s online experience with outstanding content, and providing design and navigation consistency that enables consumers to easily access product and service information.”

Reflection Point and Ingeniux will jointly develop and market value-added solutions for the financial services industry that leverage the XML foundation of the Ingeniux platform.  These solutions allow financial institutions to expand the breadth and reach of their Web publishing operations while streamlining processes.  They include:

§          Multi-channel publishing strategies for delivering content to the PC, in-branch kiosks and mobile devices

§          Aggregating and personalizing financial services content feeds

§          Web-services-based Integration of online-banking and other enterprise applications

 “Partnering with Reflection Point provides invaluable domain expertise in the financial services industry,” said Jim Edmunds, president of Ingeniux.  “Ultimately it’s not about the product feature set; it’s about understanding the methodologies and institutional practices of the customers.  Working with Reflection Point we will leverage Ingeniux open-standard technology to build industry-specific solutions for the financial services market.”

About Ingeniux

Ingeniux Corporation is a leading provider of Web content management and publishing software.  Its XML-based technology empowers Web developers and content creators to build the next generation Internet with products acclaimed for their ease-of-use, rapid deployment, extensibility and low total cost of ownership.  Ingeniux delivers quality software with unparalleled customer service to customers in a broad range of industries, including higher education, trade associations, broadcasting, e-government, publishing and manufacturing.  Ingeniux is headquartered in Seattle, Washington and operates offices in Chicago, Paris and Milan.  For more information, visit Ingeniux on the Web at www.ingeniux.com or call 206.404.9400.

About Reflection Point

Reflection Point, Inc., based in Kent, Wash., provides e-business, market research, strategic consulting and a broad array of offline and online customer market research and usability analysis. By using in-depth research and analysis as a foundation for its strategic internet plans and interactive design Reflection Point enables banks and credit unions to improve their “return on web” by bridging the gap between customer expectations and web performance.  Reflection Point assists financial institutions deploy XML-based content management solutions to broaden their market reach, streamline processes and integrate the enterprise.  For more information, visit Reflection Point on the Web at www.reflectionpoint.com or call 253.638.9486.

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